The Local Schema Pack

Schema markup is now the single biggest lever for AI Overview citations: pages with proper schema get cited 2.5 to 3.2 times more often. This is the most current schema documentation for local, professional, and service businesses, written against schema.org v30.0 (March 2026). Every type, every subtype, every JSON-LD template, plus the 2026 deprecations that broke half the playbooks online.

• Schema.org v30.0 (March 2026) reference. Every type, subtype, and property that drives AI citations and rich results
• Full LocalBusiness taxonomy: all 31 direct subtypes mapped to industry verticals so you pick the right one on day one
• Service business schema after the ProfessionalService deprecation. The Organization plus Service plus Offer pattern