The 2026 GEO Playbook

Your pipeline is moving to ChatGPT, Perplexity, Claude, and Gemini. Most agencies are still selling 2022 SEO. Here is the per-engine build plan, the citation benchmarks, and the agency scope.

• Per-engine setup for ChatGPT, Perplexity, Claude, Gemini. Citation benchmarks. The 4 AI mouths each tracked separately
• Princeton GEO uplift table. 90-day owner sequencing. The 25-prompt Golden Prompts measurement protocol
• 13-KPI owner dashboard. Copy-paste agency scope. The red flags that signal you should stop paying